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Advertising on a BLS train
Reach your target audience directly while they are on the move. Advertising opportunities on BLS trains create visibility throughout the customer journey and showcase your brand, product or campaign in an attractive mobility environment.
Our advertising options on trains
Bring your products directly to passengers. A sampling campaign creates personal touchpoints and gives travellers the opportunity to experience your product first-hand. Direct contact with passengers Personal brand experience High attention during the journey Price: licence for 2 hours of sampling on the train: CHF 1,000.00, plus CHF 500.00 coordination costs. Personnel costs for implementation by Eventicum are not included. Product distribution on selected BLS trains Minimum duration of 2 hours (approx. 6 trains) Carried out by EventicumYour benefits:
Specifications:
Use the digital passenger information screens as a high-visibility advertising platform. Your message appears on screens inside the vehicles and reaches travellers during their journey.
Your benefits:
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High-reach digital distribution
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High visibility during the journey
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Flexible and up-to-date advertising content
Make your brand stand out across the BLS network. A fully branded train creates a strong presence in public spaces and reaches large numbers of travellers and passers-by every day.
Your benefits:
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Around 70 million passengers travel on the BLS network each year.
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Presence throughout the entire operating area
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Average travel distance of 19 kilometres per journey
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Custom design of the exterior surfaces
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Optional interior branding for a complete brand experience
Framework conditions:
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Full branding of the exterior surfaces
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Optional interior branding
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Minimum duration: 1 year
Price: We will be happy to prepare a tailored quotation for you.
