Advertising on digital channels

Place your leisure offer prominently on the bls.ch homepage and reach people looking for inspiration for their next excursion.

Your benefits:

• Around 20,000 impressions

• Prominent placement on bls.ch

• Relevant environment focused on leisure and mobility

Price: CHF 2,000.00, excl. VAT

Specifications:

• Text and image:

  • Feature title (max. 40 characters, including spaces)
  • Body text (max. 55 characters, including spaces)
  • Call to action (max. 2 words)
  • Image (at least 840 x 560 px, 3:2 format)
• Duration: 2 weeks
• Content must be supplied no later than 10 working days before publication
• Requirement: content must be related to leisure
  
   

Reach the leisure community directly in their inbox. The BLS newsletter regularly features excursion tips, leisure offers and inspiration for travelling by public transport. With a first-screen placement, you benefit from prominent visibility and direct access to your target audience.

Your benefits:

• Reach of around 150,000 recipients per mailing

• Placement within BLS editorial content

• Target audience with a strong interest in leisure and public transport

Price: CHF 2,000.00, excl. VAT

Specifications:

• Text and image:

  • Feature title (max. 50 characters, including spaces)

  • Body text (max. 300 characters, including spaces)

  • Call to action (max. 25 characters, including spaces and URL)

  • Image (580 × 310 px)

• Duration: 1 mailing

• Mailing date: on the first Friday of each month (subject to short-notice changes)

• Content must be supplied no later than 10 working days before mailing

The BLS Advent calendar accompanies our community throughout the run-up to Christmas and attracts attention every day. Showcase your brand or offer with an attractive competition prize and generate valuable leads.

Your benefits:

• Around 22,000 impressions

• High visibility during the Advent season

• Opportunity to generate leads

• Promotion via BLS channels

Price: CHF 1,400.00 per day

Specifications:

• Prize draw for a high-value gift via BLS social media channels

• Text and image:

  • Title (max. 65 characters)

  • Text (max. 380 characters)

  • Image (minimum width 1920 px)

• Duration: 1 day

• Delivery: content in German, no later than 30 working days before publication